We’re delighted to announce we’re the Official Crypto and Web3 Companion of Atlético de Madrid, certainly one of Spain’s most iconic soccer golf equipment. Beginning with the 2024 season, we’re additionally the Official Sleeve Companion for all Atlético de Madrid males’s and ladies’s soccer shirts.
The partnership goals to merge the worlds of sports activities and web3, unlocking larger alternatives for each Spanish soccer followers and our crypto shoppers. We stay up for leveraging our respective strengths to drive international innovation and fan engagement.
“Kraken and Atlético de Madrid imagine crypto and soccer each have the potential to remodel lives,” stated Kraken Chief Advertising and marketing Officer Mayur Gupta.
“We’re proud to associate with such a distinguished soccer membership, which equally recognises that success requires a meticulous focus by itself processes. We’ve put in practically 13 years to develop into one of the vital trusted crypto platforms and we stay up for collaborating with Atlético de Madrid to coach extra individuals concerning the true potential and worth of crypto.”
Atlético de Madrid Chief Income and Working Officer Óscar Mayo lauded the frequent values that the 2 organizations share.
“At Atlético de Madrid, we purpose for innovation and expertise, and Kraken is the perfect associate to assist us attain these targets. We’re positive that this partnership will be sure that our followers get pleasure from a digital expertise which extends past matchdays on the stadium.”
As one of many earliest and most trusted crypto platforms, Kraken is dedicated to driving consciousness, schooling and understanding of crypto globally. Just like the fan and consumer experiences we already ship with Williams Racing Components 1, Atlético de Madrid’s international fan base will see participating initiatives comparable to Web3 tasks, stay activations and group outreach applications.
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